Demand

Value of the product

What value does the actual product create?

  1. What does the project produce / sell? Is the project transparent about sales / income / revenue streams?

    Using NFT market participation to self-fund operations in the future.

    NFT Assets in the $WHALE Vault include some of the rarest NFTs from Gods Unchained, Rare Digital Art (CryptoArt), Cryptovoxels, Sandbox, Avastars and CryptoMotors (CM), among others.

  2. What is the perceived value of the project and how does it increase?

    The $WHALE Vault is only one dimension that defines the value of $WHALE as a social currency. More important to the project is the growth of the community, the growth of $WHALE as a brand, and the growth of use cases for $WHALE.

  3. Does it promise returns? How risky are they? Where do they come from (is more money required to achieve the returns)?

    When the WHALE vault sells an asset 50% of the profit is re-invested in NFTs and the other 50% is used to buy WHALE back from the open market and add to the community reserve.

  4. What is the product's unique selling proposition?

    $WHALE is a social currency that is backed by tangible and rare NFT assets while embodying scarcity through definitive limited issuance.

Evaluation: Each question should help get a good understanding of what is produced. The token is not the product so it is important to understand what the token should support.

Scoring: On a scale from 0 to 10, how valuable is the product, does it have a good market fit and will attract customers/users?

7 has a strong NFT collection backing the Whale vault.

Utility of the token

Why do people want to buy & hold the token?

  1. What are the utilities of the token (e.g. ROI, governance, collateral usage, status, access to service etc.)? List them all and rank them by how strong they will impact the demand for the token?

    Whale Holder unlock:

    1. NFT rented from the vault
    2. Holding the Whale token allows holders to claim roles within the social communities and gain access to exclusive events and industry leaders.
    3. NFTs can be purchased with Whale
    4. Liquidity mining
    5. Purchase swag using Whale tokens
    6. DAO membership - Hold-2-Play roles - Not at the moment
    7. NFTs can be purchased from the vault
    8. Membership channels - offering games
    9. NFT drops
    10. Whale airdrops as part of community distribution
    11. Communication with WhaleShark
    12. Utility token to allow users to interact with the project and benefit from the Whale Vault assets.
  2. Do the utilities encourage holding or spending the token (e.g. if the token is used as payment for a service that might indicate people use it a lot).

    There is utility behind the token, but its value is based on the social community surrounding WhaleShark community and people wanting to interact with their NFT collection in the whale vault.

  3. How is the utility connect to the value of the actual product?

    The whale token is completely separate from the NFT asset stored in the whale value and ownership of the whale token does not give you ownership over any of the NFT in the collection.

  4. What are the mechanisms with which the token accrues value? (we talked about it here)

    When the WHALE vault sells an asset 50% of the profit is re-invested in NFTs and the other 50% is used to buy WHALE back from the open market and add to the community reserve.

Evaluation: The questions should give an understanding of the role of the token. Is it connected to the value of the product and what makes it worth holding.